A commemorative postage stamp on the Universal Children Day – the Role of Education in Child Care :

Issued by Pakistan

Issued on Oct 5, 1970

Design : The format of the stamp is vertical. It bears two panels at upper and lower portion. The upper panel in blue bears the theme of Universal Children’s Day 1970 i.e. ‘THE ROLE OF EDUCATION IN CHILD CARE’ in reverse lettering. The lower panel in brown bears the word ‘Pakistan‘ in Bengali, Urdu and English in reverse. A symbolic representation of a boy and girl with typical ornamental costumes appear in the fore-ground in brown and blue colours with their flat tones. In the back-ground of the children appears an open book in reverse. The denomination ’20’ appears just below the upper panel at right top corner in blue on the yellow ochre back-ground. The word ‘Paisa’ is placed below the denomination in brown. ‘Postage’ appears at left top edge below the upper panel in brown.

Type : Stamp, Postal Used

Denomination : 20 Paisa

Colour :  Blue, Chrome, Yellow and Brown

Size of stamp : 49.2 x 30.7 m.m.

Size of print : 46.2 x 27.7 m.m.

Perforation gauge : 13 x 13 (c)

Quantity printed : 15,00,000

Number of stamps in each sheet : 50

Process of printing : Photo–gravure

Printers : The Pakistan Security Printing Corporation Ltd., Karachi

About : 

• A world-wide ‘Children’s Day‘ was first proposed in 1952 by the International Union for Child Welfare (IUCW), a non-governmental organization which has consultative status with the United Nations Children’s Fund (UNICEF). ‘Children’s Day’ was first celebrated internationally, under IUCW sponsorship, in October 1953, 40 countries participating in the celebration. In the year 1954, the United Nations General Assembly passed a formal Resolution establishing ‘Universal Children’s Day‘ as an annual ‘day of world-wide fraternity and understanding among children‘. It is a day dedicated to the children of the world and their welfare, and a reminder to the adults to re-dedicate themselves to protect children’s rights and work for their happiness and betterment. The first Monday in October each year is the date on which the day is celebrated. This is the date recommended by the United Nations General Assembly. This year the day falls on 5^th October, 1970 and Pakistan Post Office is issuing a stamp of 20-Paisa denomination on this very date to commemorate the occasion.
• It has become customary to observe the event in a variety of ways. Television and radio programmes and newspaper articles are devoted to the subject of children’s needs. Programmes are made by social welfare organisation, schools, mothers’ clubs and youth centres. Children’s parties are held in many hospitals, orphanages, town-halls and public parks. Every year since 1954, UNICEF and IUCW have selected a Special Theme for the Day to emphasize a particular aspect of child welfare. The theme for this year is “THE ROLE OF EDUCATION IN CHILD CARE“. This theme was chosen in order to focus attention on children’s mental, spiritual and social welfare, as well as to remind ourselves of the vital role education plays in the growth of healthy, happy children. Let us, therefore, resolve to-day and in the days and years to come to do every thing we can to support aid to schools on every level – community, national and international – so that our children and all children can get the best possible education. Many non-governmental organisations all over the world as well as United Nations agencies are engaged in a co-ordinated year-long effort to mobilize energies and inspire new initiatives in education. This year special emphasis is being placed on the role of education in child care.
• Every child needs education, in order to develop his potentialities as fully as possible. Unfortunately, at the present time only half the world’s school-age children are able to complete even the elementary grades. These figures, provided by the UNICEF represent a shocking waste of the world’s human resources as well as a horrifying number of personal tragedies. Almost everyone agrees that education is important. But some communities, and some families, neglect certain type of education. Girls have a right to education as much as boys – but many girls are denied opportunities to develop abilities specially in the rural areas. Children need someone to teach them. They need and deserve more and better education. Social Welfare services, both private and public, governmental and voluntary, perform many educational functions among needy families. The road to human progress is long, slow and full of obstacles, but we must not succumb to impatience or defeatism. We must remember that education is a potent factor in building both progress and peace, because it contributes to our understanding of our fellow-men, without which there can be no true progress or lasting peace.
• In Pakistan, Universal Children’s Day is sponsored by Pakistan Council for Child Welfare. The Day is celebrated throughout Pakistan in co-operation with the UNICEF, the IUCW, the Government and many social and child welfare organisations on first Monday of October, every year. The President of Pakistan who is the Patron-in-Chief of Pakistan Council for Child Welfare always take keen interest in Council’s activities. He has instituted six Awards for the children since 1961 which are called the “President’s Awards for Children” and these are announced by him on the occasion of Universal Children’s Day every year. Since 1968, two new Awards were instituted, one for Best Child Writer in Bengali among the Urdu speaking children and the other for Best Child Writer in Urdu among the Bengali Speaking Children. From 1961 to 1969 forty-two talented children were decorated by the President of Pakistan with the President’s Awards for Children. The underlying idea of these Awards is to develop leadership amongst the children and to encourage the potential writers, artists and leaders of tomorrow. These Awards for the children have created a great interest and enthusiasm among the children in Pakistan.
• Issued by The Director-General, Pakistan Post Office, Karachi.

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